This 2006 fact sheet brings an awareness to how people of color are portrayed in the media, shows the consequences of unintended actions, and presents tools and strategies to mitigate the problems associated with news media coverage and race. This brief is one part of a Race Matters toolkit. For more information, visit the Race Matters Institute website.
greater awareness to how people of color are portrayed in the media
Statements & Quotations
Every effort must be made to assure that the news content is accurate, free from bias and in context, and that all sides are presented fairly.
– American Society of Newspaper Editors’ statement of principles
Stories that explore racial dimensions tend to focus on the problems and issues of people of color rather than how Whites experience, maintain and accumulate advantage. Both points of view are required for a thorough examination of social issues.