Messaging Matters
This guide offers nine tips for framing a message, including: use data, target the audience you need to persuade and focus on the child’s needs.
This guide reviews 10 key child advocacy skills, such as setting an agenda, leveraging communication tools, and creating a coalition. At nearly every turn, readers will learn important questions to ask, examples of successful strategies and resources for learning more. The end goal? Help child advocates — rookies to veterans — sharpen their skills toolbox in pursuit of better outcomes for children.
Child advocates enter the profession from all walks of life, bringing a wide range of knowledge and experiences to the job. Many of these individuals lack skills that are essential for child advocacy work, and they have too few opportunities to sharpen their talent tool kit as their careers evolve. One way to address this skills deficit? This guide.